Start a Scenario
Describe an offer you want to test
This usually takes about 30-60 seconds.
Scenario Results
Select Scenario
Upload .sav or .parquet file
Drag and drop your file here to continue
Scenario Assessment
Analyzing scenario structure...
Sequential Method: Digital Twin retains the memory of each previous response as questions are posed in sequence.
Results will be available shortly.
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Questions
Explore Questions
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Twins
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Explore Dataset
Y-Axis (Categorical/Split)
X-Axis (Primary)
Z-Axis (Bubble/Size)
Chart Selection
Display Mode
Build your visualization
Select variables to generate a chart
Find Demand Insights
Automatically discover the strongest correlations between demographics and purchase intent or perceived value.
Select an Insight
Click on any insight card in the sidebar to view the supporting data and heatmap visualization.
Analysis Note
This analysis uses normalized row percentages to highlight the specific demographic groups driving the observed correlation.
Find Twins
Filter the dataset to find specific twin profiles matching your criteria.
Set Segment Criteria
Adjust filters above to see matching twin cards
Start a Scenario
Define your test and pick your target audience.
Choose a type and target to begin
1. Pick Test Type
Elevator Pitch
Value Proposition
AdWord Copy
New Product
Persona
Offer and Price
Custom Question
2. Pick a Target
Quick Picks
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Choose a type and target to begin
Analyze Segments
Analyze a question's distribution across different segments using horizontal stacked bars.
Variables (Drag & Drop or Click to Add)
Target Question (To analyze)
Segment By (Breakdown)
Select variables to begin segment analysis
Question ID
Question Text